Pragmatic Play Expands Partnership with bet365 to Include Spain and Sweden

Pragmatic Play, a specialist in online casino content, has recently extended its partnership with bet365, a major player in the iGaming and online sports betting industry. As part of the new agreement, Pragmatic Play will provide its top games to bet365 in the Spanish and Swedish markets, further solidifying their relationship.

The deal will see Pragmatic Play’s popular games, including Gates of Olympus, Sugar Rush, Big Bass Bonanza, and Sweet Bonanza, added to bet365’s offering in Spain. Additionally, bet365’s platform in Sweden will now feature various slot games, live games such as Boom City and Snakes & Ladders Live, and access to Pragmatic Play’s cutting-edge bingo solution.

This expansion of the partnership represents a significant development for both companies, building on previous agreements in the UK and the Canadian province of Ontario. According to Pragmatic Play’s COO, Irina Cornides, the move into the Spanish and Swedish markets reflects the growing demand for the supplier’s high-quality slots and live casino games. She described it as an exciting time for both companies as they continue to expand in key regulated markets.

A spokesperson for bet365 expressed similar enthusiasm about the expanded partnership, praising Pragmatic Play’s award-winning and innovative content. They believe that the addition of Pragmatic Play will enhance bet365’s offering in both Spain and Sweden, aligning well with their product portfolio.

In addition to the expanded partnership with bet365, Pragmatic Play has also recently provided live casino content to the Rank Group, further strengthening its position in the industry. Earlier this year, the company claimed all three GamblingNews slot awards, further establishing itself as a leader in the online casino space. With these developments, Pragmatic Play continues to make significant strides in the online gaming market, solidifying its position as a leading content provider.

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