PlayGreen, a rapidly growing Brazilian gaming and sports media company, has been making major strides in the Latin American betting sector since its establishment in 2020. In a recent development, the company announced the successful completion of a multi-million funding round, raising $6 million. The funding round was led by Vice Ventures, a venture capital fund, and is expected to fuel PlayGreen’s growth and expansion efforts.
With the latest funding, PlayGreen has accumulated a total of $9.5 million in investments. The company plans to utilize the funds to enhance its offerings, including the launch of live-streaming capabilities and the introduction of new features. Additionally, PlayGreen aims to seize new opportunities and expand its presence within the sports betting vertical across Latin America.
Amid its expansion in Ecuador, PlayGreen confirmed its intention to further increase its workforce, which currently consists of nearly 50 employees. The company recognizes the potential for growth within the Latin American betting sector, driven by the dedicated sports fans in the region who provide a fertile ground for betting operators to thrive.
Catharine Dockery, Vice Ventures’ general partner, expressed excitement about the funding round, highlighting the company’s enthusiasm to continue its collaboration with PlayGreen and support its expansion efforts. Nathan Dionne, CEO of PlayGreen, emphasized the company’s commitment to shaping its product with its audience in mind and expressed excitement about the partnership with Vice Ventures, citing the company’s expertise in the global sports betting vertical.
Overall, the recent funding round has brought excitement and optimism to the duo, with PlayGreen poised for further growth and success in the Latin American market.